“To me the watch industry is truly fascinating and the only place, I can think of, that is always looking back to its tradition in order to go further. Most industries need to adapt or fade away. With watchmaking, continuing to live a tradition is what keeps it alive. Longines, specially, has an impressive historical depth”.
“Longines is one of the oldest and most respected watchmaking brands, with an incredibly rich history and an impressive list of achievements, including pioneering innovations such as the flyback and GMT functions. More than just a brand, Longines is the cherished pride of an entire region, representing the very best of Swiss watchmaking.”
“Priding myself for not being a “traditional” member of the watch industry, I believe my interaction with Longines may trigger some unattended curiosity! The purpose of time is today, more than ever, of essence: what better hands to create your counter than of a brand full of expert heritage milestones and yet relevant to distinct cultural tribes and interests of today. I am looking forward to play an active role building the heritage of the future of Longines”
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