Longines DolceVita: The elegance of watchmaking attains new heights in the Eternal City

Rome, 8 September 2010 – The famous Swiss watchmaker Longines reveals its latest addition to the Longines DolceVita collection against the marvellous backdrop of the Villa Miani in Rome. Combining steel and yellow or rose gold, this model offers a new dimension to a paragon of watchmaking elegance which was launched in 1997 and has enjoyed enormous success ever since. Longines used the occasion of an opulent gala dinner to appoint the British actress Kate Winslet as its latest ambassador of elegance. Kate Winslet recently joined Indian actress Aishwarya Rai Bachchan and Asian film star Chi Ling Lin on the set of a film based on the Italian way of life – la Dolce Vita.