Elegance

A new sectorised dial typical of the Art Deco period and new interchangeable straps enhance the Longines DolceVita collection. Inspired by a model from the 1920s and characterised by a rectangular case, this line offers an extensive range of men’s and women’s timepieces in an ode to the Italian “dolce vita”.

Launched in 1992, La Grande Classique de Longines has played a major role in forging the reputation of the winged hourglass brand. This range is a symbol of Longines’ classic elegance and timeless sophistication, and stands out thanks to its very slim profile and wide palette of versions. Designed for both women and men, this iconic collection can be seen on the wrists of all those who know how to appreciate true value.

Longines Symphonette is the Saint-Imier watchmaker’s delicate, refined collection. Slender and elegant in their oval cases, and featuring watch straps characterized by their great flexibility, Longines Smphonette watches are the image of feminine sensuality. During the 1940s and 1950s, the Longines Symphonette was a renowned classical orchestra with a large audience on the air waves of American and Canadian radio stations every night.

Longines pairs soft materials with dynamic lines to create the Conquest Classic collection. Ideally suited to the modern woman’s requirements, it remains true to the brand’s emblematic elegance and comes in a variety of styles.

Launched in 1992, La Grande Classique de Longines has played a major role in forging the reputation of the winged hourglass brand. This range is a symbol of Longines’ classic elegance and timeless sophistication, and stands out thanks to its very slim profile and wide palette of versions. Designed for both women and men, this iconic collection can be seen on the wrists of all those who know how to appreciate true value.

While the Longines brand is known for designing timepieces suited to both men and women, the Longines PrimaLuna collection has made its name as a uniquely feminine collection since 2009. As the name suggests, its distinctive case finds inspiration in the poetry of the moon. Its diamond-adorned dials, silver or mother-of-pearl, evoke the celestial body’s nocturnal shimmer. The models are driven by either a quartz or a self-winding movement and come in a 3-hand version displaying the date or an indicator of... the moon phase.

New dials in white and blue starry night, interchangeable coloured straps, and an additional case size for men: Longines expands its leading Longines DolceVita collection. Inspired by a model from the 1920s and characterised by its rectangular case, the Longines DolceVita collection has grown over the years without ever losing its identity, inspired by the Italian sweet life.

Longines is proud to have had Aishwarya Rai Bachchan as an Ambassador of Elegance since 1999. The winged hourglass brand pays tribute to the elegance and charm of the stunning Indian actress by creating an exclusive limited-edition watch produced in five pieces. The Longines DolceVita Elegance Celebration – Limited Edition combines rose gold, diamonds and white mother of pearl with the brightness of turquoise for a lavish result.

Longines has combined the femininity of materials and dynamic lines to create the new Conquest Classic. Perfectly suited for the women of today, it remains faithful to the brand’s iconic elegance, while offering new dials that mix mother-of-pearl, diamonds and touches of pink.

La Grande Classique de Longines has played a major role in forging the reputation of the winged hourglass brand, now bearing the Swiss watchmaker’s signature blue colour for dials and straps. A symbol of the classic elegance of Longines, the line, launched in 1992, has welcomed a number of new variations over the years. With this new version in blue, La Grande Classique de Longines preserves its timeless refinement and style as it adapts to modern tastes.

Since its inception, the Longines DolceVita collection has illustrated the contemporary elegance of the Longines watchmaking brand worldwide. Inspired by the "Dolce Vita", it is an homage to the sweetness of life. Today, Longines introduces new models blending rose gold and steel that enrich the collection. The timeless glamour of these variations will not fail to impress women who have made charm a way of life.

As a token of its long-running passion for equestrian sports and its attachment to its lady customers, Longines is launching a new line with shapes and materials inspired by iconic elements of the equine world. Boasting a decidedly bold design, the various models of this collection remain true to the elegance that characterises the winged hourglass brand. The Longines Equestrian Collection has been created as an allegory of the equestrian world.

With its long involvement in and passion for equestrian sports, the Swiss watchmaking brand presents The Longines Equestrian Pocket Watch Jockey 1878, an 18 carat rose gold pocket watch that is the replica of a model fitted with the first chronograph created by Longines. Produced in a very limited 20-piece numbered series, each timepiece is adorned on the back with an engraving of a jockey and his mount.

Since its inception, the Longines DolceVita collection has illustrated contemporary elegance of the Longines watchmaking brand worldwide. Inspired by the "Dolce Vita", it is an homage to the sweetness of life. Today, a new chapter in this collection opens with a unique interpretation featuring softened lines. These new variations will not fail to impress women who have made charm a way of life.

As a token of its long-running passion for equestrian sports and its attachment to its lady customers, Longines is launching a new line with shapes and materials inspired by iconic elements of the equine world. Boasting a decidedly bold design, the various models of this collection remain true to the elegance that characterises the winged hourglass brand. The Longines Equestrian Collection has been created as an allegory of the equestrian world.

The Swiss watch brand presents The Longines Equestrian Pocket Watch Horses Trio 1911, a pocket watch in 18-carat rose gold, as a tribute to Longine's passion for equestrian sports. Produced in a very limited series of numbered pieces, its back is decorated with an engraving of a trio of horses. The metal Lépine pocket watch that was the inspiration for this new edition is kept at the Longines Saint-Imier museum.

To mark the year of the horse, the Swiss watch brand is presenting its Longines Equestrian Lépine, a pocket watch in rose gold. Echoing the brand's passion for equestrian sport, the back cover of this exceptional creation is decorated with a horse flying over a jump. The model that served as an inspiration for this new product is a metal Lépine pocket watch dating from 1927 which is now on display at the Longines Museum in Saint-Imier.

La Grande Classique de Longines embodies the oldest aesthetic tradition of the brand known the world over for its winged hourglass logo. The ultra-slim profile of the specially designed case lends this collection a timeless beauty. Maintaining all the characteristics of the original creations, the models in this line can be seen to grace the wrists of those who appreciate reliability.