Longines World Equestrian Academy to promote equestrian sports in China

28/01/2016

Press release
Saint-Imier (Switzerland), 28 January 2016 – The Swiss watchmaker Longines joins most successful show jumping rider all over the world Ludger Beerbaum and CEO of Beijing Dashing Equestrian Cultural CO Ltd. Jing Li, to announce the creation of the Longines World Equestrian Academy, of which the watch brand is the Title Partner and the Official Watch. This academy aims at promoting the equestrian discipline of show jumping in China by teaching best practice to professionals working in this sport through a whole program designed by Ludger Beerbaum and implemented by a team of experts under his supervision.